UGC ambassador campaign
Monthly fee + CPM
- Fixed
- From €500 per creator per month, for 30 videos
- Variable
- CPM on views generated, capped
- Volume
- One video a day per ambassador
- Included
- Sourcing, selection, briefing and performance tracking
UGC ambassadors
Your army of creators, paid on performance.
Creators film and post videos about your product every day, on TikTok accounts dedicated to your brand. A fixed monthly fee per creator, plus a CPM on views.
Your productApp, service or brand
- Ambassador 1TikTok
- Ambassador 2TikTok
- Ambassador 3TikTok
- Ambassador 4TikTok
- Ambassador 5TikTok
5 ambassadors1 video a day150 videos a month
They trust Kleeq
Classic UGC or ambassadors
30 videos a month for the price of one or two.
Classic UGC gets you a single file you then have to distribute yourself. Ambassadors produce at volume, post on dedicated accounts, and every video earns organic views.
Classic UGC
€200 to €4001 video, delivered as a file, no organic views
One UGC ambassador
from €50030 videos a month, posted and watched organically, + CPM on views
| Classic UGC | UGC ambassadors | |
|---|---|---|
| Price | No€200 to €400 per video | YesFrom €500 a month for 30 videos, + CPM on views |
| Volume | NoOne video at a time | YesOne video a day per ambassador |
| Organic reach | NoNone: a file you have to distribute yourself | YesPosted on dedicated accounts, watched from day one |
| A/B testing | NoVery costly: every hook you test is a paid video | YesBuilt in: 30 hooks tested per ambassador each month |
How it works
From brief to today’s video, on the Kleeq platform.
You brief us
Your product, key messages, tone of voice and brand guidelines.
We select the creators
Sourcing, casting and a brief for every ambassador.
Ambassadors post every day
One video a day, on TikTok accounts dedicated to your brand.
You track and pay for views
A fixed monthly fee per creator plus a CPM on views, tracked in real time.
23K views
4,200 views454K viewsWinning hookScaled with ads:Meta AdsTikTok Ads
A/B testing
The best way to find your winning ads.
Organic becomes your lab: every ambassador video is a real-world test, paid per view. You only put ad budget behind what has already proven itself.
Test
Your ambassadors post dozens of different hooks every month, organically.
Spot
Views and engagement show you which videos really hook viewers.
Scale
You run the winners as Meta and TikTok ads, without paying to test.
Examples
Ambassadors posting from their own accounts.
A hook, a demo, an honest review. The native format of TikTok, filmed by creators their audience believes.
- Creator sourcing and selection
- A brief for every ambassador and video approval
- Real-time performance tracking
Pricing
A fixed fee per creator. A CPM on views.
You know your production cost upfront, and you only pay for distribution per view. We recommend starting with 5 ambassadors.
FAQ
UGC ambassador questions
Who are the ambassadors?
UGC creators selected by Kleeq for your product, comfortable on camera and briefed one by one.
Which accounts are the videos posted on?
On TikTok accounts dedicated to your campaign.
How many videos a month?
One video a day per ambassador. With 5 ambassadors, around 150 videos a month.
Does it comply with influencer marketing law?
Yes. Every video is clearly labelled as commercial content, and we set out the rules specific to your industry upfront.
What budget do I need to get started?
One ambassador starts at €500 a month for 30 videos, plus a CPM on views. We recommend starting with 5 ambassadors.
Ready to get people talking about your product?
Tell us what you want to promote. We'll get back to you within 24 business hours.
